Whatís Your Target?
Thereís an old saying: If you aim for nothing, youíll hit it every time.
Thatís certainly true in the field of copywriting. If youíre not sure who your prospects are, and what you want them to do, youíll probably hit your target—nothing.
Part of my job as a copywriter is to help you identify your audience. Then, you need a captivating story followed by a clear call to action. How do you want them to respond after reading your piece?
With that, we can craft a message that reaches them where they live. If I donít improve your customer response rate, your donation level, or your sales numbers, then I havenít done my job.
Iím confident that I will—because Iíve done it for others.
What do I write?
Glad you asked. Hereís a partial list:
And I write lots of stuff that's not listed here. So don't be shy about bringing me your project—whatever it might be.